Stagwell (STGW) Acquires Brand New Galaxy to Transform Connected Commerce Solutions for Global Clients
World wide Affiliate Model New Galaxy joins the challenger marketing team to accelerate linked commerce and digital transformation for world-wide makes will work as part of Stagwell Media Network
NEW YORK and WARSAW, Poland, April 21, 2022 /PRNewswire/ — (NASDAQ: STGW) – Stagwell, the challenger network developed to transform marketing and advertising, currently announced the acquisition of Model New Galaxy (BNG), a leading provider of scaled commerce and marketplace alternatives for 150+ world wide models and 500+ e-vendors throughout the world. With 600 industry experts across Europe, MENA, and the United States, BNG adds deep, electronic-initially specialization in connected commerce solutions, scaling Stagwell’s broad e-commerce abilities to assistance much more sophisticated world wide customers. BNG has served as a spouse of Stagwell by way of its Global Affiliate Application since 2021 and is the very first acquisition Stagwell has made of just one of its affiliates.
“We are delighted to welcome Manufacturer New Galaxy to the Stagwell system, increasing the reach of our worldwide e-commerce offerings. Their state-of-the-art e-commerce and digital transformation technologies is one more motive shoppers are deciding on Stagwell around regular holding firms,” reported Mark Penn, Chairman and CEO, Stagwell.
BNG will be a part of the Stagwell Media Network, a world local community of major omnichannel businesses that collaborate to supply long term-going through options driven by digital, data, know-how, and media skills. In addition to complementing Stagwell’s knowledge-led electronic transformation abilities, BNG features a vary of tailor-made alternatives for accelerating finish-to-conclude multimarket commerce, dependent on global insights that translate into neighborhood market prospects.
“It is extremely thrilling to welcome Manufacturer New Galaxy and their management groups to Stagwell Media Network,” said James Townsend, Worldwide Chief Govt Officer of Stagwell Media Network and its worldwide media agency, Assembly. “Their deep and intensive experience in all matters connected commerce sits in best enhance to our increasing portfolio of omnichannel media businesses. The addition of BNG is the organic and front-footed next action for our network to even further empower the modern day marketeer with much more cohesive and built-in answers across the advertising services spectrum.”
As component of Stagwell Media Network, Brand name New Galaxy will continue to go to industry below the BNG manufacturer as properly as collaborate with other users of the Stagwell Media Community.
Piotr Morkowski, CEO of Model New Galaxy Holding mentioned, “BNG was born as an ecommerce-native business and about the very last 5 many years of incredible development, we have crafted a established of exclusive, entire world-class abilities to assist our worldwide shoppers across the entire route to buy. Building a world-wide small business of 600 specialists in less than 5 a long time is no tiny achievement, but we are hungry to do a lot additional. Joining forces with Stagwell Media Community at this stage in our journey as aspect of an integrated go-to-current market approach is the very best way for us to increase even quicker and produce on our ambitions.”
Stagwell Media Network is now household to a lot more than 3,500 specialists dispersed globally across extra than 20 countries and 40 offices, managing close to $5 billion in media. The Network offers omnichannel media, led by knowledge and electronic know-how that challenges the antiquated media designs of legacy promotion giants. The BNG acquisition follows the January 2022 acquisition of Goodstuff Communications, a single of the United Kingdom’s top unbiased media organizations, supporting Stagwell’s scale and international footprint with neighborhood activation.
The phrases of the deal ended up not disclosed.
About Stagwell Inc.
Stagwell is the challenger network constructed to transform marketing. We supply scaled innovative functionality for the world’s most ambitious models, connecting society-moving creativeness with leading-edge technological innovation to harmonize the art and science of advertising and marketing. Led by entrepreneurs, our 10,000+ experts in 34+ nations are unified less than a single goal: to drive usefulness and improve company final results for their clientele. Be part of us at www.stagwellglobal.com.
About Stagwell Media Community
Stagwell’s Media Community is a team of top omnichannel organizations house to extra than 3,500 gurus with an expansive worldwide footprint throughout 40+ places of work in 20 international locations, handling close to $5 billion in media. Agencies incorporate Assembly, Brand New Galaxy, MMI Agency, Goodstuff and Grason, inventive consultancy GALE, B2B specialist Multiview, multi-lingual content material agency Locaria, and travel and media experts Ink. The network delivers marketers a extra dynamic associate for worldwide B2B and B2C answers spanning knowledge, technological innovation, media, and creativity aimed at accelerating business enterprise expansion for manufacturers around the globe.
About Model New Galaxy
Brand New Galaxy is a rapid-increasing main company of advertising and marketing and know-how remedies built to travel commerce and electronic transformation for brands. Launched in Warsaw, Poland, in 2017, BNG has grown to 600+ staff members with workplaces in Europe, North The us, and the Center East. BNG has been named “Debut of the Yr 2018”, “Accomplishment of the Yr 2019 & 2020,” and “Progress of the Yr 2021” by Push magazine’s prestigious company position, proving its situation as a dynamic world company. BNG’s details-pushed approach will make makes far better linked with shoppers in complex promoting and know-how ecosystems. This gives a lot more than 150 brands and Fortune 500 consumers a correct strategic partner, both on a worldwide and regional amount.
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